Our job is to help small business owners grow their business, and salespeople to increase their sales. Here is a baker’s dozen of our weekly Snippets – the eNewsletter sales and marketing articles we hope will contribute to your success. In your free copy you’ll learn:
10 Things Not to Say to the Sales Manager on Your First Job Interview – “I don’t want to be found.” Did he really say that? ’fraid so.
Getting Around the Experience Barrier – Learn what to bring to the table if you’re empty handed. Passion heads the list.
3 Myths About Selling – “A good salesperson can sell anything.” Really?
10 Things Every First-Year Salesperson Must Do (Part I) – Find your own customers. The other salespeople don’t care whether you succeed or not.
10 Things Every First-Year Salesperson Must Do (Part II) – Have you ever heard a client say, “Hey, thanks for being late”?
5 Mistakes I’ve Seen Salespeople Make on a Sales Call – “Would you return your voicemail messages? And you wonder why they don’t call back.”
First Impressions – We only have a few points of contact with our customers. Every one counts for you – or against you.
Why Secrets Are Safe – Why will the top salespeople always leave the others in the dust? They don’t just understand the secret, they act on it.
26.2 Miles – A marathon’s not won in the first 100 meters. A sale is not made on the first call. Both require strategies to go the distance.
Cold Calling Sucks – Huh? – “Everyone you call is already doing business with someone else.” Hey, that’s great!
When They Tell You It’s a Numbers Game, Tell Them to Face Randy Johnson – If you don’t get this, you’ll always just be a spectator in the field of sales.
Once Known as Peak 15 – Don’t set an impossible goal of turning every cold call into a sale. It won’t happen.
If I Wanted to Sell for a Living I Would Have Majored in It in College – You’re a born salesperson. You just didn’t realize it. Way to go.
Quick Quirky Quotes – Highway to Oblivion: “I saw this guy hitchhiking with a sign that said ‘Heaven’. So I hit him.” – Steven Wright. Raising Arizona: “It’s like being on suicide watch for the first three years.” – Michael J. Fox on what it’s like raising an infant. Why a Woman Will Never Be President: “Get 11 men together and you’ll have a football team. Get 11 women together and you have a riot.” – Maureen Dowd, Pulitzer Prize columnist on why women will never vote for another woman.
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